Для того чтобы набрать базу подписчиков полезно иметь страницу с формой подписки. Причем желательно, чтобы на ней больше ничего не было. Только информация для подписки.
Для того чтобы этот прием был эффективным, нужно хотя бы знать как создать страницу для подписки. Что должно быть на этой странице? Какие функции будет выполнять такая страница?
На ней должна быть информация о выгодах, которые получит посетитель, если подпишется на вашу рассылку. То есть по сути это та же продающая страница, только вы получите с нее не деньги, а подписчиков. А как вы знаете, главное в интернет бизнесе – подписной лист, т.е. база подписчиков.
А раз страница для подписки похожа на продающую, то и элементы на обоих могут быть похожими.
На странице подписки таким образом должно быть все, что бы посетитель захотел подписаться. Это:
- Хороший, привлекающий внимание заголовок;
- Информация об авторе, т.е. о вас;
- Описание рассылки, ее необходимость для подписчика;
- Сама форма для подписки;
- Краткая инструкция по заполнению формы;
- Заявление о политике конфиденциальности;
- Если нужно – постскриптум;
- Ваша подпись.
Все это можно переставлять, редактировать, изменять. Но заголовок и информация об авторе должна быть в начале страницы. Надеюсь теперь вы знаете как создать страницу для подписки.
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